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What is Local SEO?

And more importantly: why should you care?
Local SEO is Search Engine Optimization that helps your website (or map listing) show up in search results for products or services in a geographic area. Think: Google Maps or Apple Maps, or searching for local services e.g. "Denver plumbing company" or "best bakery in Denver." On search engines like Google, you will see different results depending on whether or not Google thinks you are looking for a local business vs general information, or a national retailer. 

If you serve local customers, then Local SEO is critical to helping you gain visibility among your competition.

Regular Search vs. Map Search

Google search results will look different when searching for a local business. Google also uses different ranking algorithms for website results vs map results, hence the need for a digital agency that really knows Local SEO.

Regular Google “Search Engine Results Page” (SERPs)

Local Search with “Map Pack” (aka "Google 3-Pack")

Whether searching on a desktop or mobile phone, if Google knows that someone is trying to connect with a local business, it will do its best to help make that connection happen. 

We can position your business so that
customers connect with you instead of your competition.

Mobile Search Dominance
for Local Businesses

When it comes to the device that people use to search for local businesses, mobile phones are dominant.
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Mobile phones, of course, are mobile. 
They can search for a business from anywhere.

Effective Local SEO means . . .
when someone near your business searches for your type of business, they find you at the top of the list.
Denver Digital Agency


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These maps show where a business ranks in the Google Maps search results on a mobile phone, when the desired keyword (ie: “sandwich restaurant” or “vacuum store”) is searched from a particular location within a radius around the business. Red is low ranking, green is higher. These maps show actual client results from our case studies.

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Whether it's foot traffic or lead generation, potential customers will have a chance to see you at the top of the list, and in areas that they otherwise would not. This is a powerful competitive advantage. 

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We utilize standard SEO techniques like on-page optimization and content improvement, alongside cutting-edge strategies unique to our agency to improve your rank and expand your local footprint beyond that of your competition.

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Getting Found =
Getting Customers

When people find your business on the map, they interact. This means website visits, phone calls, & driving direction requests.
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Taking real-life data from our clients, when it comes to retail businesses, we have found no greater correlation than that between revenue and driving direction requests.
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Contact  Us

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The true test of a digital marketing agency is not just that they increase online visibility, but that they increase revenue and ROI - no other digital agency in Denver offers a greater value in Local SEO services than we do, because we stand by those results.

We are not a turn and burn agency, we are in it for the long haul, and we only work with clients when we know that we can help them make more money. 

Contact us today for a free consultation.

Let's Grow
Your Business!

Local SEO is where we crush the competition

Getting Started

Local business listings should include an address, hours of operation, and telephone number (NAP). This needs to be consistently maintained across all business citation websites as Google uses continuity of data, across platforms, as  a ranking indicator.
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The first step is to make sure your business is correctly listed on Google business profiles. We'll ensure your business appears in the Local Pack and all other local listings. 
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Next, we optimize your website so it’s easy for people, and Google, to find and use. There are 200 steps to this.
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Getting phone calls or traffic requires having a good website with quality content. We audit your site to make sure it is easy to navigate, has good content, and includes clear Calls To Action (CTAs) on each page that will bring people to your Local Business Listings.

Local 3 Pack

The Google Map Pack is a set of three local business results, with a map of their locations pulled from Google Maps. Google uses its own algorithm to rank businesses in the Map Pack, with its own separate set of rules. The Map Pack can be extremely beneficial for your business. When someone searches for your business by name, the Map Pack is one of the first places they look. 

By ranking you in the Map Pack, we ensure your businesses can get more exposure and more traffic. 


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- Claim and manage your Google business profile


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- Make sure your business Profile is complete and accurate


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- Optimize your website for local keywords


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- Optimize your technical SEO and website speed


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- Get links from local websites and directories


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- Track results and make ongoing adjustments
Our Core service offerings 

Denver Local SEO

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Local Pack, 3 Pack, Map Pack, Local Finder, Google Business Profiles: we won't bore you with details (unless you want) but all of these refer, more or less, to the same thing: Local Search Results for a specific area. We evaluate search behavior (like keyword volumes and competition factors) in your area to optimize your listing pages accordingly. By determining which keywords to target for your business, we are able to get you the most qualified traffic to grow your business. 
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When someone does a search, Google scans through its index to provide the best results for that person's query. We will perform an audit to make sure that your website has the right keywords, conversion optimization, and content quality to get you found online locally. Whether in Denver, Colorado Springs, Fort Collins, or beyond, Local SEO has a set of unique ranking signals that are used in your service areas. 
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Local SEO is beneficial for businesses that want to target customers in a specific area. Local SEO can help businesses rank higher in the local search results, which can lead to more website visits and conversions. To optimize your website for Local SEO, you should make sure your Local Business Listing is created on Google Business Profiles and include keywords related to your business, and the area which you serve, in your profile. You should also get as many online reviews as possible to improve your Local SEO ranking. Whether you are looking for foot traffic or more leads in a specific area of your small business, we have the SEO services.
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If you're looking to increase traffic from local customers, it's important to optimize your website for Local SEO. Local SEO is the process of optimizing a website to rank higher in the local search results. This can be beneficial for businesses that want to target customers in a specific area. Local SEO can help businesses rank higher in the local search results, which can lead to more website visits and conversions. Genuine search engine experts will tell you that it takes more than keyword research to win in Denver local. Whether it's on-page optimization, off-page optimization, conversion optimization, or content optimization, we provide SEO services that actually work.
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Local search engine optimization is a complex game, but one we know well. Search engines are trying to find the best local businesses. Our local SEO services will ensure they find you. Successful search engine optimization requires a team knowledgeable in keyword research, technical elements, website design, local citations, backlink generation, content creation, and beyond. Our Local SEO services provide a personalized approach to make sure you rank higher so that current customers and potential customers find you. 
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If you want to learn more about how to rank in the Google Map Pack, or if you are interested in digital marketing services, contact us today. We are Denver's premier Local SEO and digital marketing agency. Potential customers are waiting, and every day they are finding your competitors in results - there is no better time than now to begin.
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So what do we do to increase your chances of ranking in the Map Pack? First, we make sure that your Google Business Profile is correctly set up and filled out. We also make sure that all of your business information is correct and up-to-date, ACROSS ALL CHANNELS, and include a Google Maps link on your website. We can also improve your ranking by cultivating and highlighting positive reviews from customers. Our SEO services and Denver Local SEO services include Google Business Profile management. 
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When it comes to getting your business in front of local customers, Google Maps (Google Business Profiles) is one of the most important tools you have at your disposal, and it's free to utilize! Maps is especially important for businesses that rely on foot traffic. If you're a restaurant, for example, people are likely to search for you on Maps when they're nearby and looking for a place to eat. 
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Maps has a feature called "Foot Traffic," which allows businesses to see how many people are walking past their location. This information is based on anonymous data from users who have opted-in to Location History. This allows us to see how many people are walking by your location on a daily, weekly, or monthly basis. You can also see what times of day are busiest, and which days of the week generate the most traffic. This information can help you to optimize your hours of operation and marketing efforts.
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Another great feature of Google Maps is "Business Profiles." A business profile allows you to add information about your business, such as hours of operation, contact information, and website. You can also add photos of your business and its location. Having a business profile on Google Maps helps customers to find your business easily and learn more about what you offer.
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We make sure that you are listed here and everywhere else your business needs ro rank. And we do the keyword research necessary to get you ranking for your main terms. Our local SEO agency has been managing places pages and driving qualified traffic for over fifteen years. No matter where your physical location is in the Denver area, we will make sure you are maximized in your service area.
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That's the difference between an "SEO company" and a  SEO service provider. We also offer web design. If you are interested in our SEO, PPC or web design services, please fill out our contact form and we will be in touch. Thank you. From everyone at Denver Digital Agency!

We Make Digital Marketing Work for You

There are lots of challenges to running a business. 
Finding customers doesn't have to be one of them.
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